Competitor Survey - Who is my competitor and how does my customer view them?

Use WeStock's Feedback Forms to build a survey to learn more about your customer's habits around products in your category and their thoughts about your perceived competitors. Customize the questions below to fit your product category and your main competition.

Survey Questions

1. Which of the following types of [product category] have you purchased in the past 3 months? Select all that apply
   1. [list of key competitors]
   2. [my brand]
   3. Store brand
   4. Other - please specify
2. Which do you purchase most often?
   1. [list of key competitors]
   2. [my brand]
   3. Store brand
   4. Other - please specify
   5. I do not regularly buy this product
3. How satisfied are you with the brand you purchase most often?
   1. Very satisfied
   2. Somewhat satisfied
   3. Neutral
   4. Somewhat unsatisfied
   5. Very unsatisfied
4. What do you like about that brand?
5. What would you change about that brand, if anything?
6. How satisfied are you with [my brand]?
   1. Very satisfied
   2. Somewhat satisfied
   3. Neutral
   4. Somewhat unsatisfied
   5. Very unsatisfied
7. What do you like about [my brand]?
8. What would you change about [my brand], if anything?